Actionetics Review 2020: Is This New Upgrade Worth Your Money?

By: Vinayak Gupta
Updated : April 8, 2021

Actionetics

4.5/5
Actionetics is a powerful automation tool for marketing. It makes a seamless connection between your funnels and marketing communications without a need to pay for a separate email service. It helps you in driving your conversions right through the top, effectively handling your sales funnels.

Features

4.5/5
The features you get with Actionetics consists of Auto email segmentation with smart lists, no limit on contacts, flexible email delivery, flexibility in Action Funnels, and full personalization and automation.

Ease of Use

4/5
Actionetics is a quick and straightforward to use email marketing tool. It is an effortless and uncomplicated tool with many useful features that are relatively easy to use. It has a neat and simple User Interface with all the options in one place.

Pricing

4.5/5
Actionetics is an integrated part of ClickFunnels. By paying $297 per month, you get the whole suite of ClickFunnels, including Actionetics and Backpack. You cannot purchase Actionetics without Backpack, the marketing management tool of ClickFunnels.

Support

5/5
For any support, while using Actionetics, you can contact the ClickFunnels team through their email compliance@clickfunnels.com or Contact no. 1-888-411-0243.

Actionetics Review 2020: Is This New Upgrade Worth Your Money?

4.5/5

Editor’s Rating

Starting from : $297

Actionetics Review 2020: Is This New Upgrade Worth Your Money?

ClickFunnels is a robust platform that allows you to build websites and sales funnel landing pages without any technical knowledge. While it is relatively simple to design a website or a sales funnel for your website using ClickFunnels, it is essential to note that ClickFunnels allows you the option of integrating with almost every email service to provide you with the best end-user experience.

While you can choose to integrate with email service providers like Aweber, ActiveCampaign, and Drip, amongst others, it also comes with a powerful and highly efficient platform for marketing automation.

Actionetics is that platform that allows every business a vast scope for marketing automation. Before we proceed further to the Actionetics Reviews, let’s understand what Actionetics is.

What is Actionetics?

Actionetics, as mentioned above, is an effective marketing automation platform that ClickFunnels provides. However, before we proceed further, it is essential to note that this feature is absent from the standard package that costs $97 per month.

To use this additional feature, you need to upgrade your subscription to the Etison Suite Plan, which costs $297 each month.

Added in 2015 as an upgrade and additional feature to ClickFunnels, Actionetics offers similar services like other email services providers. From storing your contacts, creating and managing email lists, and sending out broadcast and automated emails amongst others, Actionetics offers you a list of many benefits.

While it is safe to assume that Actionetics is a robust feature that has a great amount of potential to make your life simpler, Actionetics doesn’t work with any other platform. This integration with ClickFunnels means you can only create forms that work with ClickFunnels. To create forms for other platforms like WordPress, you will need another tool. Additionally, Actionetics doesn’t work with software like OptinMonster or Thrive Leads.

What are the features of Actionetics?

Actionetics is a power-packed tool that comes with an arsenal of features, which makes it highly efficient. To know more about these features, let’s take a look at the details below.

1. Smart Lists to segment your emails automatically.

This tool provides a unique feature called ‘Smart Lists’ which comes quite handy when customizing your email segmentation rules. While Actionetics can create email lists like many other email service providers, this unique feature makes it stand apart.

By allowing you to create a combination of rules to create a system that matches your requirements, Smart Lists makes sure that you have a wide scope for customization. You can use these rules to set commands which will add or delete contacts from your email list automatically. Some popular commands or rules are-

  • Funnel Rules – add or remove contacts who browse particular landing pages and steps within your sales funnels.
  • Contact Rules – add or remove contacts based on various contact fields.
  • Email Step Rules – add or remove contacts who have opened a particular email that you have sent.
  • Product Rules – add or remove contacts who have purchased a particular category of product.

actionetics review: Smart Lists to segment your emails

These segmentation rules are highly effective when it comes to the automation of email segmentation. You can choose from multiple lists that come in handy by helping you to send personalized emails.

Creating separate lists of people who have purchased from your sales funnel, and a list of people who have left your website right before making a purchase is one way to do it.

actionetics review

2. Unlimited number of contacts

The number of contacts you have impacted your pricing as you go up when you use some email services. ActiveCampaign charges you $399 per month when you have over 25,000 contacts, and Ontraport charges you $297 per month once you have more than 10,000 contacts.

This can become a serious challenge when you start expanding and want to grow your mailing lists. The cost of managing your contact list can burn a hole in your pockets.

However, Actionetics allows you to include an unlimited number of contacts to your mailing lists as a part of the package. This additional free feature makes up quite a bit for the seemingly high charges.

3. Customizable Action Funnels

Actionetics has a unique method of automating various actions, which they call action funnels. This action funnels refer to the various steps that allow the user to perform various actions like sending emails.

Actionetics allows you to perform various actions most easily and conveniently. It also allows you to integrate with third-party services like Facebook, Shopify, and Twilio.

These integrations have various merits like the possibility of adding contacts from Facebook, sending SMS messages through Twilio, and sharing product information to your Shopify Store.

4. Customizable email delivery service

Actionetics uses a different SMTP service to email rather than doing it directly. This makes it different from other email service providers, which comes as a plus. This feature can be thought of as merit because it provides you with a lot of flexibility.

While using some services like MailChimp and ActiveCampaign show reluctance in doing affiliate marketing through emails, this is not the case with Actionetics. Actionetics allows you a huge range of flexibility to run various marketing campaigns with a lot of freedom.

Additionally, using some email services means that you have to share your SMTP service with their various other users. This comes as negative because any of their other users’ questionable actions will directly affect your deliverability. Actionetics however, makes sure that you do not have to face a similar problem irrespective of anything.

What are the cons of using Actionetics?

Like two sides of a coin, Actionetics also comes with both pros and cons. The Actionetic review is incomplete without looking at its cons. Let’s look at some cons of Actionetics, which you must consider before subscribing to Actionetics.

1. Not suitable for smaller lists

When you have small emailing lists, justifying Actionetics $297 subscription will become hard. Subscribing to the basic packages of ActiveCampaign combined with ClickFunnels can do the task for you at comparatively lower costs.

2. Lack of customization in fields

Unlike many email services, Actionetics doesn’t have room for customizing the fields you can use for segmentation. Actionetics limits you to use from pre-set rules, which can be a shortcoming.

3. Unavailable without ClickFunnels

Actionetics is only available to you when you are using ClickFunnels. In case you choose to switch from ClickFunnels, you won’t be able to use Actionetics anymore. This can be not reassuring to consider the labor you’ll have to put in to transfer your contacts to another email service provider.

The only silver lining here is that Actionetics supports contact transfer; otherwise, this service would have been unusable.

Various elements of Actionetics

Actionetics has an easy to use interface, which is made possible because of smart design and various elements which have earned some great Actionetics reviews from its users.

This is one of the best features of Actionetics since you don’t need any technical knowledge and experience to use this tool. Let’s look at various elements and fields of Actionetics, which makes this tool so likable.

Contacts

Actionetics allows you a customizable contacts page, giving you an option to choose from the information you wish to display. This page will enable you to choose from all the necessary and additional information like names, profile pictures, purchase history, and act scores, amongst others.

However, Actionetics lack the option of deleting the contact once added. It only allows you to archive the contact if you don’t find it relevant anymore, which should do the trick.

Contacts and Email Listings

Email lists are visible in easy to gauge format with the additional feature of grouping them using tags. While creating the email lists is relatively simple, the Smart Lists feature allows you to add various contacts without any extra effort.

Broadcasts

Actionetics allows you to broadcast group messages, which comes in very handy and saves time. One handy feature that Actionetics provides is the possibility of sending emails to customers who were active recently. You can define the number of days according to your requirement.

actionetics review: Broadcasts

Additionally, Actionetics also allows you to schedule emails, which allows you to plan your marketing emails well in advance. It also makes it mandatory that you pick one from the available 12 email templates making sure that your emails are not just plain text.

Actionetics also has an email editor quite similar to ClickFunnels’ email editor that allows you to tailor your emails according to your requirements. 

Action Funnels

Action Funnels is one of the primary reasons why you will choose Actionetics. Let’s look at various steps to create an Action Funnel.

  • Click on the New Action Funnel button
  • Define the name, group tag, list, and SMTP Configuration
  • Add additional steps if you want to and name it
  • Choose from Send an email and Do an Action.
  • Pick a template and edit your email content.

actionetics review: action funnel

Once you have created an Action Funnel, you can choose to go for various integrations and other customizable features according to your requirements. It allows you to send SMS through Twilio and push notifications through browsers with the help of Pushcrew.

Once your action funnel has gone live, Actionetics allows you to monitor various aspects like email open rate and click-through rate.

campaigns

How much does Actionetics cost?

Actionetics is only available to you if you take Etison Suite Plan, which comes for $297 every month. Also, because this is an add on feature and not a stand-alone service, it is impossible to compare it with other email service providers.

actionetics pricing plans

Additionally, you also need 3rd party SMTP servers if you wish to send emails that are given. You can choose a free option fro SendGrid or SMTP services provided by your web host in case you have one. If that is not the case, you will have to end up paying additional charges to an email service provider like Mandrill.

In case you are wondering if there are any special discounts or offers which might ease the pressure. Unfortunately, there are none. The only option you have is to buy Funnel Hacks if you want to save on the Etison Suite Plan expenditure. Buying Funnel Hacks brings your cost down to $167 per month if you agree to pay $997 upfront for six months.

How does Actionetics compare to another similar service provider ActiveCampaign?

To know the difference between these two email service providers, look at the following points.

  • ActiveCampaign has a powerful visual automation builder, which is highly flexible. However, Actionetics lacks any such impactful feature.
  • ActiveCampaign is more cost-effective for small email lists.
  • Actionetics’ direct integration with ClickFunnels comes as an advantage. You not only get a similar user experience when designing emails. You also do not have to learn additional products to use Actionetics if you are familiar with ClickFunnels.

While there are some benefits to ActiveCampaign, but the Actionetics reviews are not terrible. In fact, there are some fields in which Actionetics come out as the front runner and might prove to be a good fit for your business.

Quick Links,

What’s the final Actionetics review?

In case you wish to explore the world of ClickFunnels, which can be highly fascinating for marketers, it is a must to give Actionetics a try. If you are looking for an honest Actionetics review, this is an easy to use tool which has many powerful features which come in handy.

Also, its integration with ClickFunnels makes Actionetics easy to use and saves you money. This integration does so by avoiding the payments for additional email service.

While you might have to upgrade to the Etison Suite Plan, Actionetics makes sense when you already have this package or were planning to upgrade to this package anyhow.

About the Author

Vinayak Gupta
I’m a Funnel Builder & Internet Marketing Guy who love to explore online tools that can make work easy and automated. I also run my content agency, Wordscloud. If you’re interested to know the tale of how one of my client’s funnel generated 1M USD or my marketing stories, connect to me on linkedin.
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