Clickfunnels vs Kartra – Which One Should You Use For Your Business?  

By: Vinayak Gupta
Updated : March 14, 2024

Clickfunnels

4/5
If you are a business owner and want a complete sales funnel, Clickfunnels is the software you are looking for. Clickfunnels provides all the sales funnel. Clickfunnels is very easy to use, and one can set up a funnel in a few minutes. Clickfunnels create tunnels such as Webinar Funnels, Optin Funnels, membership funnels, etc.

Kartra

4.5/5
With Kartra, you can create landing pages, sales pages, have an affiliate program for your products, and create time-saving automation. Everything in one platform makes things much easier to handle.
Clickfunnels
  • It helps in creating all the sales funnels. It offers many features and benefits for a businessman to create basic or advanced sales funnels.
  • Best for beginners who have no idea about coding. Clickfunnels helps in page building with an easy interface and with professional designs.
Kartra
  • A user can enjoy full access to all the tools with any plan; there might be few restrictions that will be different according to the user’s plan.
  • You can host videos and play videos anywhere with membership portals.
  • The membership portal in Kartra offers plenty of features such as subscriber management, file sharing, video embedding, etc.
Clickfunnels vs Kartra – Which One Should You Use For Your Business?  
4/5
Starting at $97
4.5/5
Starting at $99

Clickfunnels vs Kartra – Which One Should You Use For Your Business?  

The sales funnel is one of the most significant elements that help a business enhance its sales and grow. There are several tools available online that help organizations grow. They provide the best sales funnels based on their requirements. As far as the creation of a sales funnel is concerned, several people tried to compare Clickfunnels vs Kartra to find out which one is the best.  

You need out-of-the-box outcomes to outbid your competitors. As a result, it is crucial to develop a sales funnel with which you can stand out in the crowd. Hence, it is important to find out the best tool to help build a sales funnel to grow your online business.

Today, we will go over the major differences between Clickfunnels vs Kartra to find out which one would be more suitable. This article may help you find the most suitable option for your business.  

Major points Of Differences Between Clickfunnels vs Kartra 

 Kartra is different from Clickfunnels. With Clickfunnels you can only develop a sales funnel and the software is effective in nurturing people about online marketing. Whereas, Kartra can help you to drive your entire business by establishing several strategies for varied aspects. 

 

ClickFunnels 

Clickfunnels vs Kartra

Online business owners are using this tool to create powerful sales funnels to grow their business efficiently. Clickfunnels are used by them to create several things including opt-in pages, landing pages, simple membership sites, etc. 

It also allows downsell and upsells, and you can also accept payments on ClickFunnels using PayPal and Stripe. It is currently regarded as the leader in online marketing for building powerful sales funnels.  

 Even people with little or no technical knowledge can easily build a sales funnel with ClickFunnels. It was one of the first platforms that allowed people to do so.

Clickfunnels has a plethora of templates that are pre-designed and can be personalized as well according to one’s preference. Clickfunnels is a foremost sales funnel builder. The software is used by several entrepreneurs and businesses to promote their products and services online. Online courses are also promoted with their help.  

Also, Clickfunnels has one of the best salesmen, Russel Brunson, who made it very easy for people to understand the concepts of online marketing. It was because of him that the tool gained so much popularity. The term Sales Funnel was also coined by him for the software.  

Kartra 

Kartra has several systems connected on its platform that helps a business to create unique experiences for its visitors. It has a full-blown system that consists of affiliate management and tracking, a customer relationship management system that is data-rich, and an Analytics Platform.

You can conveniently build a sales funnel and manage it entirely from this platform. It allows receiving payments, providing access to members to join the platform, along with answering queries that are asked on the help-desk.  

 

Kartra vs Clickfunnels

You can choose to use only a proportion of the features offered by Kartra as per your needs. However, the advantages obtained even by using a fraction of the tool are greater than what is obtained from other sales funnel builder tools.

Varied pricing options for Kartra has a varied quota in terms of different pricing options when it comes to the contact list offered, creation of pages, traffic bandwidth, etc.  

 Let us know further the difference in features offered by both software.  

Which one should I use?  

The choice between Clickfunnels vs Kartra depends clearly on your business and goals. What are you trying to achieve, and what are you looking for?

If you are looking for a solution to enhance your eCommerce business, ClickFunnels is recommended. On the contrary, if you are looking to sell information products, then consider using Kartra.  

Which one is a cheaper choice?  

 Beginners who are just starting to use tools to get their Sales Funnel developed should use Katra as it is a much cheaper option when it comes to developing sales funnel. It is cheaper than ClickFunnels.  

 Even by using the starter plan offered by Karta, you get more features and values offered. Click funnels offer two different pricing plans and based on the plans varied features are offered.

Pricing plans starts from $127/month and even before purchasing the plan you have the facility to enjoy free trial. Whereas, if you choose Kartra, you can use its features just by paying $119/month.  

 When it comes to ClickFunnels; if you need to create a complete Sales Funnel that has the capability of sending emails, along with creating an affiliate program, you will have to go for its higher package subscription.  

 That said, let us know in what respect ClickFunnels is different from Kartra, and which one would be more advantageous for you.  

Clickfunnels vs Kartra 

With their own strengths and weaknesses, these two companies have established their tools to build robust Sales Funnels. Find out in Clickfunnels vs Kartra which one is better than the other, and which one would be more suitable.   

Both the software have amazing features when it comes to building a sales funnel. Let us know their similarities.  

 Prebuilt Template for Funnels 

 Numerous pre-built templates are offered by both tools that are fully customizable and the user can modify them to suit their needs. With ClickFunnels you can also select a goal, funnel type, page templates, etc. before you start developing your sales funnel.  

Clickfunnels vs Kartra - Template for Funnels 

Additional features are offered by Kartra, and it is a step ahead by providing some ready to use and professionally designed funnels.  

Tough to understand 

No lies here! Though both the tools are incredibly amazing, they both have steep curves of learning their functionalities. You will have to pay great attention and you may need a handsome time to master any one tool and build a tremendous marketing system.

However, you will not have to be tensed about the learning, since the required resources are provided by the tools for effective learning. They have an easy user interface, and you can have a good time learning them.  

Shopping Cart 

Cart system checkout is one of the best tools included both in Kartra and ClickFunnels. With this, you will not require any third-party system for checkout to sell your products or services online.

You can merely do this with their in-built system. However, if you are required to install a completely dedicated system for this purpose, then you can consider using ThriveCart.  

Inbuilt Automation System For Email Marketing 

If you have a favorite choice when it comes to Email Marketing System, you can choose to integrate it on the platform you are using. On the contrary, you can also choose to use the in-built email marketing service provided by the tools.

ClickFunnels has this feature under the name of follow-up funnels, as the feature is used to follow the consumers either via mails or text messages.  

You get access to a similar tool with Kartra that provides its users the facility of managing leads conveniently and at the same time segment visitors separately based on their behavior.  

Creation Of Membership Site 

No matter if you are using Kartra or ClickFunnels, you can conveniently set up the entire membership portal for your online program, courses, or anything that requires special access for all authorized users.

However, the membership site of ClickFunnels is very basic as far as the site of Kartra is concerned. The course hosting of Kartra has a few features that make it relative to other platforms like Teachable, Kajabi, etc.  

Drag And Drop Functionality 

 You can simply create a sales funnel with Clickfunnels vs Kartra as they are cordless tools. It means that you are not required to write long codes to create funnels. You are not required to master codes to build landing pages and sales funnels. 

Drag And Drop Function

Utilize the drag and drop functionality to build robust landing pages. You can achieve tasks of building funnels, creation of landing pages, and other similar tasks of building and designing sales pages and funnels by simply dragging and dropping elements.  

Clickfunnels vs Kartra: Is the Latter Than the Former?  

 Clickfunnels is more education driven, whereas Kartra is more technology driven. A marketing suite is produced by the experts at Genesis Digital that combines 11 apps. It simply means that Kartra has several obvious features that are not contained in  ClickFunnels. In short, Kartra has more features which makes it better than ClickFunnels.  

Helpdesk 

 You will see that several marketers use the technique of using both platforms to make their sales funnel more compelling and stand out.

What they do is, they host their funnel on ClickFunnels but at the same time utilize Kartra to run other elements of their business. Helpdesk is one such great example that is not offered by ClickFunnels.  

kartra vs clickfunnels

 With Kartra built-in ticket system or the help-desk features, companies are able to keep track of all inquiries received over chat.  

Video Marketing 

 If you want to host a sales video to create compelling marketing campaigns, then you cannot do this with ClickFunnels. You will have to use a third-party platform like Youtube or software such as Vimeo to do so.  

Kartra has a personalized video player that lets its users track, for how long their videos were played by their leads.

Kartra - Video Marketing - Click Funnel

The users are then tagged in respective categories established on their behavior, and a company then sends out email blasts based on what information the visitors have consumed. For instance, they can send varied mails to visitors who had a glimpse of your offer vs the ones who didn’t.  

 Robust Reporting 

 While using ClickFunnels, users are capable of integrating varied tools including memberships, emails, video hosting, etc. This option is not available in Kartra.

You will not have to spend long hours to set everything up. But, if you want to have a detailed analysis of the actions of your consumers, then you will have to log in to each system separately.  

The analytics of Kartra is comprehensive that allows a business to track the entire sales process conveniently.

ClickFunnels Robust Reporting

They do it right from scratch. It includes the creation of HeatMaps, pinning the clicks in emails sent out, watching videos, files download, etc.  

With Kartra, you get an entire history report of the leads, stating which action is taken by a lead after they have enrolled in your email list.  

Calendars  

 The calendar tool is crucial for a coach, consultant, or anyone who wants their consumers to fix appointments. With a calendar tool, consumers are able to set preferred appointments on their own.

While using Kartra, you will not have to go for some other tool like BooklikeaBoos or Calendarly. It has in-built Calendar functions for the convenience of its members.  

Clickfunnels vs Kartra Calendars  

The best part about using the calendar feature of Kartra is that you can also charge the billing amount for your service session or consulting directly from within the calendar of Kartra.  

 User Experience provided by Kartra 

A consensus offered by Kartra is that it effectively provides a satisfying user experience.  

Clickfunnels vs Kartra: Should we Choose ClickFunnels?  

ClickFunnels is different from Kartra in the respect that it is education-driven, whereas Kartra is more technology-driven. Astonishing educational content and products are created by ClickFunnels for entrepreneurs who own online businesses. He preaches what he teaches and this makes him a unique entrepreneur.  

Russell Brunson has also published several books lately, and we recommend reading them so that you can have greater insights into what will work to grow your business. A few of his latest popular books include Dotcom Secrets, Expert Secrets, Traffic Secrets, etc.  

Affiliate Program of ClickFunnels 

 A major reason behind the popularity of ClickFunnels in the market for the creation of sales funnel is that they have developed a cult all-around their own affiliate programs and software.

New offers are often launched by them, and their affiliates are always busy in promoting the latest commodities.  

ClickFunnels works great for almost all kinds of businesses and they have always tried to ascertain that ClickFunnels works best.  

Subsequently, as they thrived, a few changes were made to their initially launched affiliate program. In the beginning, there were people who used to promote Clickfunnels as one of the best business opportunities.   

ClickFunnels Affiliate Program

ClickFunnels is believed to pay millions of dollars to their affiliates every year in commission for getting new consumers referred.  

This is the thing with Russell Brunson, he is quite open with his strategy of referring ClickFunnels. He rewards affiliates with a generous commission for the promotion of their front-end and useful products including One-Funnel-Away-Challenge. He is sure about the performance of something that he had established along with his team.

He knows that after consuming the information products developed, prospects will grow in terms of value, and later will buy more ClickFunnels, although there are several other better and cheaper software floating in the market.  

Such options available help them to integrate their strategies effectively to enhance their performances. 

 

The “One-Funnel-Away-Challenge” 

It is an impressive thirty days training offered by ClickFunnels that has a comprehensive guide on the entire process of creating a robust sales funnel.

First-timers may face a lot of challenges when they try to develop their first sales funnel, but this guide helps them get the best in their first attempt.  

Three industry experts provide strategies that help entrepreneurs get working with their first-ever sales funnel. This is one of the best sales funnel training you will get online.

Clickfunnels vs Kartra One-Funnel-Away-Challenge

 

Get deeper insights and steps of creating one of the best funnels to promote your sales and enhance other operations.

Although you will observe that ClickFunnels is promoted a lot in the entire training, you can still implement their training sessions on other software including GrooveFunnels, Kartra, Systeme.io, etc. Use this training to enhance your knowledge of the sales funnel and its operations. Learn to make the best use of the tool to increase sales and revenue considerably.  

Clickfunnels vs Kartra – Pricing Comparison 

 Clickfunnels

This platform provides three plans for the users:

  • Basic Plan

This is a plan for the starter with having a good number of facilities, even if all the features are not available. This plan can be purchased at $127 per month if billed annually.

  • Pro Plan

This plan is available in $157 per month if billed annually.

  • Funnel Hacker Plan

This plan offers most benefit to the users in $208 per month if billed annually.

Some of the common features, like Sales Funnels help you convert online visitors into paying customers, while Websites enable you to craft stunning web pages tailored to your vision. Online Courses transform your expertise into revenue streams, and Email Marketing allows you to engage with your audience effectively.

Workflows streamline your marketing efforts, and Landing Pages facilitate seamless navigation. Membership Sites generate recurring revenue through exclusive content access. With Global Products, you can create once and sell across multiple channels. A/B Testing optimizes your strategies, and Blogs establish your authority in the industry.

Moreover, the Customer Center enhances client satisfaction, and Analytics provides valuable insights for growth. ClickFunnels Editor simplifies page design, while Countdown Funnels drive urgency. Store Funnels handle physical product orders, and Smart Checkout boosts profits. Community features foster engagement, and API & Webhooks integrate diverse tech stacks. Expand functionality with Integrations and anticipate the Ecommerce Store’s upcoming launch.

Kartra

Speaking about the common features, Kartra offers a robust suite of features to power your online business seamlessly. With Kartra Pages, you get access to an intuitive drag-and-drop page builder featuring professionally designed templates, all fully optimized for mobile devices.

Kartra Leads lets you effortlessly organize your leads, prospects, and customers into manageable groups using lists and custom tags. Create powerful sales funnels and campaigns with Kartra Funnels & Campaigns to convert visitors into loyal customers. Engage with your audience effectively using Kartra Webinars and enhance your video marketing strategies with Kartra Videos.

Kartra Mail also enables you to craft personalized email and SMS marketing campaigns, while Kartra Checkouts ensure secure and hassle-free transactions. Deliver your content with ease through Kartra Memberships, and explore additional features like Surveys & Quizzes, Calendars & Appointments, Affiliates, and more in the comprehensive Kartra ecosystem.

Quick Links:

Conclusion: Clickfunnels vs Kartra 2024

That said, Kartra has more features that are business-oriented. It also has a plethora of amazing stuff that is worth utilizing if you are developing funnels for the first time.  

On the contrary, if you own an online business, and are planning to sharpen your funnel building and marketing skills, then choosing ClickFunnels is the best option.

You can choose between Clickfunnels vs Kartra according to your goals and business type to obtain maximum benefits.  

With Kartra, you get access to all its features that are inbuilt right from the starter pack. But, with ClickFunnels the features are restricted in the starter plan, and to access them you will have to go for its full-fledged plan.  

About the Author

Vinayak Gupta
I’m a Funnel Builder & Internet Marketing Guy who love to explore online tools that can make work easy and automated. I also run my content agency, Wordscloud. If you’re interested to know the tale of how one of my client’s funnel generated 1M USD or my marketing stories, connect to me on linkedin.
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